AMD Plans 10% GPU Price Hike Following Nvidia's Steep Increases

Executive Briefing

• Reveals AMD notified AIB partners of at least a 10% price hike on GPU and memory bundles effective August.
• Shows RX 9050, originally under $300, already selling between $450–$550 before the official hike takes effect.
• Projects Nvidia's RTX 5060 Ti could reach $760 and RTX 5070 Ti up to $1,400 after revised pricing.
• Attributes rising GPU costs to surging memory prices driven by AI demand, with relief unlikely before 2028.
• Indicates AMD may reintroduce 4GB memory cards to offer lower-cost options amid escalating prices.